Milagro is one of those brand’s that is a joy to work on because their feedback is often to have more fun with it. My goal was to help Milagro stand out among its competitors and have users feel like the brand is inviting them to grab a drink and join the fun. With a lot of great assets and photography, we kept pushing this design to be louder and more exciting. We worked closely with the development team to add animations across the site to add a little extra joy. Considering all the bright colors and animation, it was important to me to make sure everything remained accessible as well. We designed a store locator and functionality to make online purchases to modernize the site. We also added the ability to search and filter the cocktail recipes on their site.